1. The Proven Effectiveness of Direct Mail Marketing

    Direct mail marketing has its naysayers. It is common to believe that due to the technological advances of recent history, print mail is no longer an effective marketing tool. However, this is simply not true. Don’t believe us? Here are statistics that prove that direct mail marketing is still effective, and why: Direct mail is popular Direct mail marketing is used heavily; it accounts for 43% o…Read More

  2. 4 Direct Mail Advertising Mistakes To Avoid

    Direct mail advertising is an amazing way to promote your business. However, if you aren’t going to do it correctly, you may as well not do it at all. Here, we outline some common mistakes businesses make with direct mail advertising, and what you can do to avoid them: Using the wrong mailing list The most important part of your direct mail advertising campaign is your mailing list. If you are n…Read More

  3. 5 Reasons To Use Direct Mail Marketing

    In our tech-dominated world, you may hesitate to use direct mail marketing to promote your small business. After all, isn’t “snail mail” dying out? It may surprise you that direct mail is actually one of the most powerful marketing tools available to you. Here are a few of the many reasons that direct mail marketing is a good idea for your business: It’s affordable Direct mail is a cost-ef…Read More